Unleashing New Possibilities at RetailMeNot

The best days are when your passions and talents align.

After more than a decade of blending content creation with social media strategy, I’m excited to announce that I’ve joined RetailMeNot as the new In-House Content Creator and Retail Insights Expert!

From working with top brands as a creator to scaling social strategies and teams, I’ve always chased that sweet spot where storytelling and strategy come together. Now, I’m bringing it all full circle—mixing my love for creating impactful content with my experience driving programs that actually get results. It’s the kind of role that feels like everything I’ve been building toward is finally clicking into place.

🤳 Why I’m all in on this move:

  • The Creator Economy Is Booming: We’re in a new era where content and commerce are closer than ever, and I’m thrilled to be part of this evolution. It’s not just about making content—it’s about creating experiences that genuinely connect with people.

  • Where Creativity Meets Strategy (My Zone): For me, it’s not just about putting out videos or posts; it’s about connecting the dots between compelling storytelling and strategic social initiatives that drive brand visibility and engagement.

And the best part? This is just the beginning. I’m ready to dive in and show what’s possible when content creation meets cutting-edge social strategy.

Stay tuned—big things are on the horizon.

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Embracing New Beginnings: Merging My Two Worlds